These videos were part of a social media campaign advertising two Summerland products. The first ad creatively plays on the brand name, emphasizing that Summerland is a you can escape to while enjoying their products. We even used a probe lens inside the bong to highlight its design and construction. The second ad features a mix of POV shots, fixed camera angles, and match cutting to show The Caretaker ceramic pipe in action during a weekend trip with friends.